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Hepsiburada

Press Room

December 2021

We were one of the main sponsors of this year's #CrystalApple Awards, a prestigious event held since 1988 where the best in the advertising sector are rewarded for their achievements.

We received the “Big Idea Award”in the “Digital Customer Experience” category at the 4th CX Awards Turkey, Turkey's first customer experience awards, organized by Nice Media.

We were named the “E-Commerce Site of the Year” at the 11th Business World Awards organized by Boğaziçi University Engineering Club (ENSO).

Hanzade Doğan, our Founder and Chair of the Board, spoke at the #FTGlobalBoardroom conference organized by the Financial Times, along with Chano Fernandez, co-CEO of Workday; Frans van Houten, the CEO of Philips; and Michael Wirth, the Chair of the Board and CEO of Chevron. The agenda of the conference focused on changes in the ways companies have done business during the pandemic.

Our CMO, Ender Özgün, was ranked 4th in the “30 Most Successful CMOs” list published by Capital Magazine. The list brought together leaders who utilize the latest communication models, marketing channels, and innovative and out-of-the-box ideas, and make a positive contribution to society with their brands.

As a part of our endeavors to encourage the active participation of women in all spheres of life, we signed off on a new deal with Galatasaray S.K., and became the name sponsor of the Galatasaray Women's Football Team!

November 2021

At the International CX Awards organized by Awards International, the jurycomprised of customer experience professionals awarded Hepsiburada the Bronze Award in the “Customers at the Heart of Everything” category for our "Return from your Door" service an the “Best Digital Customer Experience - over 5,000 employees” category for our customer experience strategy.

Wereceived an award in the “Women Empowerment” category for our Power of Technology for Women Entrepreneurs Program at the Sustainable Business Awards.

Cem Yılmaz, the 'amazing courier' of Amazing November, visited our Gebze Operations Center before the 'Amazing Friday' campaign held from November 21 to 26.

Our CTO, Gürkan Coşkuner, was featured in Fortune Turkey's "Next 2021: Technology Leaders - Technology Leaders Shaping the Future" list.

We ran like the wind at the 43rd Istanbul Marathon with N Kolay, for which we are the e-commerce partner!

We celebrated Republic Day enthusiastically on October 29, an event that brought together our Chair and Founder Hanzade Doğan, our CEO Murat Emirdağ and the new face of Hepsiburada, Cem Yılmaz.

October 2021

As a part of the Digital Transformation of Local Products with Hepsi Türkiye program carried out in collaboration with the Union of Chambers and Commodity Exchanges of Turkey TOBB, in an event hosted by the Malatya Chamber of Commerce and Industry on October 15, we met with producers, SMEs, women entrepreneurs, and women 's cooperatives of Malatya.

Our Founder and Chair of the Board of Directors, Hanzade Doğan, became the only Turkish businesswoman featured in the Most Powerful Women International 2021 list, which was prepared by the prestigious media platform Fortune Turkey and included the inspiring success stories of 50 powerful businesswomen from around the world who have brought about change!

Sanat Burada supports the Tohum Autism Foundation with the exhibit at Contemporary İstanbul! The artworks displayed in the Akrasia exhibition organized at Contemporary Istanbul from October 7-10 can be purchased by scanning the QR code or directly on the Sanat Burada platform. The funds collected from the exhibition, where the works of 14 women artists were displayed, will be donated to the Tohum Autism Foundation.

At the Youth Awards 2021, during which nearly 50,000 students from 150 different universities voted to select the winners, we captured first prize as the "Internet Company Young People Want to Work For Most"!

September 2021

The Minister of Industry and Technology, Mr. Mustafa Varank, visited our Smart Operations Center in Gebze.

We launched the #hepsiokula Education Support Campaign in cooperation with the Education Volunteers Foundation of Turkey (TEGV)

August 2021

Our Founder and Chair of the Board, Hanzade Doğan, paid a visit to express her thanks to Recep Tayyip Erdoğan, the President of the Republic of Turkey, in connection with recognition of Hepsiburada's distinction as the first and only Turkish company to be listed on NASDAQ. 

At the International Business Awards, we received the Gold Stevie Award in the Best User Experience category for the "Easy Return by Appointment" service and the Silver Stevie Award in the Communications or PR Campaign of the Year category with our Power of Technology for Women Entrepreneurs Program.

In solidarity with those who are on the front line in combatting the wildfires that have broken out across Turkey, our Hepsiexpress and Hepsijet teams provided on-site material support to the fire crews. In addition, we launched a campaign in collaboration with HAÇİKO to ensure that animals' health, shelter, and other basic needs are met.

In order to alleviate the damage caused by wildfires, we donated 100,000 saplings to the TEMA Foundation to create the Hepsiburada Forest.

August 2022

The invention of HepsiJet, which includes “Multi-vehicle Route Optimization”, that shortens delivery times has been registered by TÜRKPATENT. By means of this innovative system, shipment routes are optimized according to priority and distance, ensuring the most efficient planning of the delivery process.

We are happy to announce that Hepsiburada has become a signatory to United Nations Women’s Empowerment Principles.
From the outset, in order to lead the digitalization of commerce and to achieve sustainable economic growth, we have been in support of gender equality in different fields from entrepreneurship to employment, from education to art.
By becoming a signatory to the WEPs, we commit to improving gender equality and women’s empowerment in the workplace and community.

July 2022

Hepsiburada announces the appointment of Nilhan Onal as Chief Executive Officer of the Company, effective January 1, 2023. Murat Emirdag has decided to step down from his CEO duties for personal reasons. He will continue to lead the company and ensure a smooth transition to the new CEO until January 1, 2023 and will be a non-executive director of the Company’s board of directors. Nilhan Onal joins Hepsiburada from Amazon Europe, where she spent the last seven years focused on business transformation and growth.

At Hepsiburada, we introduced Hepsiburada Premium, the first membership-based loyalty program developed and launched in Turkey, to our customers! Offering many advantages such as free delivery, BluTV subscription, and 3% Hepsipapel earnings, Hepsiburada Premium takes the customer experience to a new level with a holistic shopping experience.

As Hepsiburada, we set out to create Turkey's first academy-graduate nano influencer team with the cooperation of Hypers New Media. The "Hepsiburada Influencer Masterclass" project will continue throughout the year in support of those who want to turn their hobby into a source of income.

With our volunteering community HepsiGönülden, we distributed hundreds of packages of hot meals to those in need in and around Beyoğlu in collaboration with the Çorbada Tuzun Olsun Association.

In the TOP100 2022 talent program held by Toptalent.co with the participation of 205 companies and more than 100 thousand votes, our FutureZhere talent program was selected as the most admired talent program in the e-commerce sector.

June 2022

Our Chief People Officer Esra Beyzadeoglu and Customer Experience Director Buğra Asfuroğlu were guests of the podcast "CX Passport" hosted by Rick Denton. Hepsiburada’s customer-centric vision and customer experience strategy were discussed in the program, which seeks out CX perspectives and practices of global companies in different regions.:

Apple: 
https://lnkd.in/d3z_u__s
Spotify: 
https://lnkd.in/dRQ_A_Ne

Responding to journalist Şelale Kadak's questions, our CMO Ender Özgün talked about the history of Hepsiburada, processes in the operations center delivering every day more than 500 thousand products to our customers, and our "Power of Technology for Women Entrepreneurs" program, which we launched in 2017 to reach out to 32 thousand women entrepreneurs: https://lnkd.in/dr2uEgz6

Students are already excited about their school reports with Hepsiburada’s One Smile is Enough project, by which we distribute books and toys to thousands of children across Turkey. In collaboration with İhtiyaç Haritası, we brought smiles to 25 thousand students from 135 schools and gave children enlightening books and toys

At the Turkey CX Awards organized by Awards International, we won awards in 4 different categories and were named the overall winner of the competition for the second year in a row! We received the silver award coming in second in the "Product or Service Development" category for our "Renew the Old" service, the bronze award coming in third in the "Business Change and Transformation" category for our delivery service and our adaptation to consumers' changing delivery preferences, and the gold award coming in first in the "Customers at the Heart of Everything" category for our after-sales process and technological improvements.

Our Chief People Officer Esra Beyzadeoglu and Founder of Mumsy as well as program member of the Power of Technology for Women Entrepreneurs Esra Karakış were guests on the panel "Women's Power Nurturing E-Commerce" at the E-Commerce Summit, which was held at 4:35 p.m with the contributions of Etid - E-Commerce Operators Association and Google Turkey.

At Hepsiburada, we supported the Zero Waste Project implemented by the Ministry of Environment, Urbanization and Climate Change, and distributed thousands of cloth bags specially made for 5 June, World Environment Day to our customers.

As Turkey's largest e-commerce company with national capital, we started off the first quarter of 2022 with good results, after capping off 2021 with success beyond expectations!

At the Productivity and Technology Fair, in which we participated as one of the main sponsors, journalist Hakan Çelik interviewed Duygu Aktaş, our program coordinator of the Power of Technology for Women Entrepreneurs, and Dr. Leyla Turker, our program member as well as the founder of the wearable technology brand TETFiT Wearable Technologies. To watch: https://lnkd.in/dPSmu7id

May 2022

We were awarded the "E-commerce Company of the Year" prize by Haliç University! As the most recommended e-commerce brand in Turkey, we are happy to receive the votes of young people.

For each purchase in our children’s clothing category, we supported the sprouting of new trees in collaboration with Ecording to shoot seed balls in significant and hard-to-reach areas of our country. With each order, we were able to throw 30 thousand seed balls into nature s bosom as part of the campaign carried out in Muğla.

As the main sponsor of the 4th Productivity and Technology Fair, we spent 4 days presenting the key projects for the technologies of the future. Throughout the fair, we informed attendees about our MIMEX SHOPPING project featuring autonomous technology, our collaboration with Intel to continue our "A Computer for Every Home" project, the Bilgem Center of Excellence in Artificial Intelligence run with the partnership of TÜBİTAK as well as our autonomous delivery robots supported by Delivers.AI. Products from the TETFiT Wearable Technologies brand, which makes "wearable technologies" under our Power of Technology for Women Entrepreneurs program, were also on display at our stand.

We returned with 2 awards from Effie, the marketing industry's most prestigious awards organization! In the category of online/offline retail and marketplaces, we won the silver award with our Valentine's Day film "Aşk Burada" and the bronze award with "Efsane Kasım".

At Hepsiburada, we continued our "One Smile is Enough" project, which we had launched for children brightening our life with their smiles, during the Week of the Disabled (May 10-16), and distributed toys and books to enhance their cognitive and physical development.

According to the results of the "E-Commerce NPS (Net Promoter Score) Research" conducted by the independent research organization FutureBright Group, Hepsiburada became the most recommended e-commerce brand in Turkey.

Hepsiburada was awarded "the Most Desirable Company of the Year" title by Medipol University Human Resources Club.

Our Chief People Officer Esra Beyzadeoğlu was on the Fortune Turkey 50 CHRO list.

April 2022

At Hepsiburada, we embraced the motto "One smile is enough" and distributed thousands of books and toys to children across Turkey in collaboration with İhtiyaç Haritası on April 23, National Sovereignty and Children’s Day.

Under the auspices of the Ministry of Industry and Technology, we collaborated with TÜBİTAK BİLGEM on two important projects in the fields of artificial intelligence and geographically indicated products. The first "E-commerce Center of Excellence" of TÜBİTAK-BİLGEM Institute of Artificial Intelligence, was launched with contributions from Hepsiburada in line with the National Strategy for Artificial Intelligence. Moreover, we collaborated with the Turkish Patent and Trademark Office to raise awareness of geographically indicated products with our "All from Turkey" program, which seeks to connect local entrepreneurs with e-commerce and introduce them to national and international markets!

At Hepsiburada, we signed the UN Global Compact, the world's largest corporate sustainability initiative and voluntary leadership platform.

Our Chief People Officer Esra Beyzadeoğlu was named among the "50 Most Innovative HR Leaders" by Fast Company Turkey.

Our founder and CEO Hanzade Doğan was ranked 3rd on the list of "Turkey's 50 Most Powerful Businesswomen" published every year by Fortune Magazine. As the only Turkish woman included in the list of "World's Most Powerful Women" last year, Hanzade Doğan made it to both lists in appreciation of the social and cultural activities she promoted as well as her leading role in Hepsiburada's global success.

We declared #Womenareoneveryfield and organized a press trip for the away game of the women's soccer team, a first in Turkey. We visited the stands and watched the match between the Galatasaray SK Hepsiburada women's soccer team, which we sponsor, and the İzmir Konak Belediyespor women's soccer team on Saturday, April 2, and applauded the players breaking a sweat for their team.

At Hepsiburada, we support our animal friends by donating intensive care cabinets to Haytap Clinics so that little paws on the street can receive the vital support they need.

On April 2, World Autism Awareness Day, we turned the spotlight on autism! By partnering up with the Tohum Autism Foundation, we supported the education of children with autism and their families with every purchase from Hepsiburada children's clothing category from April 1 to April 3.

March 2022

At Hepsiburada, we collaborated with Ahbap Association. We distributed 5000 Ramadan solidarity packages to families in need in the hope of adding cheer to tables.

As Hepsiburada, we once again broke a record of orders in the lastquarter of 2021! With 102 orders per minute, we have increased our total numberof orders by 53%, the number of vendors on our platform by 68%, and the numberof products by 103%.

We received the "Best E-Commerce Company of the Year" award atthe Crystal Deer Awards, where the most successful companies in the sector arechosen by Hacettepe University.

As Hepsiburada, we were deemed worthy of two differentawards for our projects "Women s Cooperatives: Stronger with e-commerce inthe pandemic" and "Women Entrepreneurs challenging Covid-19" at the"Women-Friendly Brands 2022 Awareness Awards" organized by the Women-Friendly Brands Platform. At "Women-Friendly Brands 2022 AwarenessAwards", projects and companies that focus on women empowerment and equalopportunity in business and education were rewarded. Our Human Resources GroupPresident Esra Beyzadeoğlu and our Women Entrepreneurs Project CoordinatorDuygu Aktaş attended the ceremony to accept our awards.

As Hepsiburada, we were on the field to support young female university students by being the main sponsor of the "Strong Women of the Future" event organized for the benefit of the Community VolunteersFoundation (TOG) on the International Women’s Day on March 8.

As Hepsiburada, we were on the field to support youngfemale university students by being the main sponsor of the "Strong Women ofthe Future" event organized for the benefit of the Community VolunteersFoundation (TOG) on the International Women’s Day on March 8.

HANZADE DOĞAN, our Chair of the Board of Directors, talked to ELİF ERGU DEMİRAL from Oksijen before International Women s Day and expressed her opinions on the gender-neutrality of talent, profession, effort, and labor, as well as on gender equality.

We released our 3-episode special series called "Women with Inspiring Stories" for March 8, International Women’s Day, on the Hepsiburada YouTube channel.

February 2022

To exhibit Hepsiburada’s love for our furry friends, we donated 2 tons of food, which is equivalent to 50,000 daily meals, for stray animals on February 17, World Cat Day, with special thanks to @HAYTAP!

On February 11, International Day of Women and Girls in Science, we worked in cooperation with Bilim Virüsü, a social enterprise and education platform, to bring together young women and girls at the high school and university level who are interested in science and technology in a special two-day event.

Ender Özgün, CMO of Hepsiburada, participated in the panel held after the presentation of the 2021 e-commerce report by TÜSİAD and Deloitte Digital. In the panel moderated by M. Oget Kantarci, Head of TÜSİAD E-commerce Working Group, Ender Özgün shared his opinions on the e-commerce ecosystem and the future of the industry along with Emre Ekmekci, Chair of the Board of Electronic Commerce Operators Association, and Bilge Kalpaklioglu, PınarOnline Digital Transformation and E-commerce Director.

January 2022

We donated 2 tons of animal food to HAÇİKO for our stray friends who were affected by the cold weather all around Turkey.

The Most Prestigious Brand of 2021 is Hepsiburada!
As a result of the "Repu­tation and Brand Value Performance Measu­rement" carried out throughout Turkey in cooperation with Marketing Türkiye and Akademetre, we were rewarded the "Most Reputable Brand of the Year" title in the E-Commerce Site category at the "The ONE Integrated Marketing Awards".

As Hepsiburada, we organized the "Sanal Bilim Atölyesi" event to help primary school students in Batman explore science on January 17, Kid Inventors’ Day, in cooperation with "Bilim Kahramanları Derneği", which strives to contribute to the growth of children and young people as productive and sensitive individuals and scientists.

Hepsijet received the "Kincentric Best Employer" award as a result of the Kincentric Best Employers Survey, the most prominent workplace survey conducted in Turkey since 2006 that measures employee engagement, agility, leadership, and talent focus.

In the 4th Women Entrepreneurs Support Summit and Award Ceremony, Duygu Aktaş, the Women Entrepreneurship Project Coordinator of Hepsiburada, delivered a speech at the session “Women Will Shape the Future 7G”. Also, at the award ceremony, Dr. Ayse Serifoglu, the Founding Partner and Chair of "Tarımda Kadın Girişimi Üretim ve İşletme Kooperatifi" which is supported by Hepsiburada’s "Technology Power for Entrepreneur Women" program, was awarded the Hepsiburada Special Award by Dr. Emine Erdem, President of KAGIDER.

For every transaction made in the Hepsiburada children’s clothing category, we dropped seed balls in out-of-reach areas that need to be afforested using unmanned aerial vehicles called eco-drones in cooperation with Ecording.

Ozan Bayülgen, the General Manager of Hepsipay, and Mutlu Erturan, the Chief Commercial Officer of Hepsiburada, participated in the Fortune 500 Turkey Digital Summit as speakers.

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